321Transit “Ride with us” Campaign

Developed a comprehensive campaign for Space Coast Area Transit, Brevard County’s public transit service, aimed at showcasing the bus system and increasing public awareness and ridership. The campaign highlighted the benefits of using public transportation, emphasized its convenience and community impact, and celebrated the buses, routes, and essential role Space Coast Area Transit plays in connecting residents across Brevard County. The campaign spanned across public bus graphics, print, social and out-of-home advertising.

ROLES IN PROJECT:

  • Developed the overall campaign concept, including copy, graphics, print, social, and out-of-home collateral

  • Directed a photoshoot to ensure consistent lighting, composition, and location for visual uniformity across all assets

  • Concepted, designed, and prepared the campaign’s centerpiece — a full bus wrap — through to final production files

  • Designed and produced accompanying print and social media components to support the overall campaign

Photoshoot Outakes